Publications

Industry produces millions of data points every day. Machine tools, sensors, PLCs, and control systems record their every event in files called logs . The problem? This data often remains trapped in machine language: it describes what happened, but rarely explains why.

In businesses, digital transformation has long been perceived as simply a matter of technology, data, and processes. Yet, a fundamental blind spot persists: understanding one's own teams, customers, or competitors within one's ecosystem. This is where an old model, the Johari Window, finds unexpected relevance for mapping missing, dormant, or unknown data.

A blind spot is not defined as ordinary ignorance, a simple lack of information that could be remedied by searching more thoroughly. It must be clearly distinguished from that. It is a structurally undetectable area from the viewing position, not because information is lacking, but because the position itself produces invisibility.

The second digital transformation is a far more profound disruption than anticipated, and one that has been largely underestimated by many leaders. We are witnessing a shift from a data economy to a meaning economy. This shift is redefining the sources of value, decision-making processes, and even the very nature of the company.

In our previous edition, we discussed the untapped potential of "Dark Data," this invisible raw material of your business. But simply accumulating data isn't enough. To move from data to meaning, it needs to be structured.

Welcome to the first edition of our newsletter dedicated to the second wave of business digitalization. In this issue, the Manufacture Thinking think tank tackles a major but invisible challenge: the "dormant stock" of your information.

What threatens us is population decline! By Xavier Comtesse & Philippe Labouchère

By imposing its narrative, Moscow believed it could shape reality. The battlefield ultimately decided otherwise. By Xavier Comtesse

From intelligence services to factories, software that transforms data into a strategic weapon. By Xavier Comtesse and Gauthier Ménard

When knowledge becomes virtually free, intermediaries falter and the economy must reinvent itself at breakneck speed. By Xavier Comtesse and Pascal Eichenberger